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Good practice Imported

Year of Return & Beyond the Return

Ghana · Accra · See the Ghana profile · See the Accra profile

Evidence: Descriptive / self-reported Top 76% 57/100 · Ask Evidence Copilot about this practice

Ghana's 2019 Year of Return drew 200,000+ diaspora travelers and an est. $1.9bn in tourism spending, granting 126 diaspora members citizenship — but Harvard research documents inflation and housing displacement as side effects of the ongoing 'Beyond the Return' programme.

1.9 USD billion
Estimated economic contribution (2019)
200000 travelers (more than)
Diaspora travelers drawn (2019)
1130000 visitors
Total visitors to Ghana (2019)
18 %
Year-on-year visitor growth (2018-2019)
2589 USD per visitor
Average tourist spending (2019)
126 people
Citizenship grants to diaspora applicants (2019)
23.4 %
Poverty rate cited as context (2018)
13.7 %
Youth unemployment cited as context (2018)
Year of Return & Beyond the Return

Details

Maturity
Established
Promoter
Ghana Ministry of Tourism, Arts and Culture; Ghana Tourism Authority; Office of the President (Diaspora Affairs)
Period
2019-present
Keywords
diaspora engagement, tourism, citizenship & residency policy, talent attraction

Context

Ghana's Year of Return launched in 2019, marking 400 years since the first recorded enslaved Africans arrived in Virginia, and was led by the Ministry of Tourism, Arts and Culture and the Ghana Tourism Authority under President Nana Akufo-Addo's administration, working with the diaspora-affairs office of the Office of the President.

Activities

Activities included homecoming festivals, heritage tours to slave forts, business and investment summits, and a formal citizenship track for verified diaspora applicants. The programme continued as 'Beyond the Return' (2020-2030), though large in-person ceremonies paused during 2020-2021 due to COVID-19.

Results

Tourism Minister Barbara Oteng-Gyasi stated in December 2019 that Year of Return activities added an estimated $1.9 billion to Ghana's economy and drew more than 200,000 diaspora travelers, part of Ghana's overall 1.13 million visitors that year — an 18% rise on 2018 — with average tourist spending rising to $2,589 per visitor. Ghana granted citizenship to 126 diaspora applicants in 2019, with most other approved applicants receiving indefinite 'right of abode' residency status rather than full naturalisation.

Conclusions

A Harvard Kennedy School Student Policy Review analysis (January 2020) documents unintended domestic consequences: local vendors raising prices for wealthier international visitors, rising city-centre housing costs as landlords target returnees and diaspora buyers (pushing working residents to longer commutes), foreign-investment incentives linked in a cited 2018 study to crowding out local small businesses, and government focus on the diaspora initiative even as 23.4% of Ghanaians lived below the poverty line and youth unemployment stood at 13.7% (2018 figures). Diaspora advocates separately criticised administrative aspects of the citizenship pathway, including short DNA-verification windows, and Ghana has since paused and revised parts of the citizenship process amid oversight concerns.

Implementation

Indicative cost
Medium (€50k–€500k) — No specific public programme budget disclosed; economic scale indicated by the estimated $1.9bn added to the economy in 2019 and average visitor spending of $2,589.
Time to results
Long (> 3 years) — Launched 2019 (400th anniversary framing); continued as 'Beyond the Return' 2020-2030; ceremonies paused 2020-2021 (COVID-19); citizenship process revised since amid oversight concerns.
Staffing & skills
Led jointly by the Ministry of Tourism, Arts and Culture, the Ghana Tourism Authority, and the diaspora-affairs office of the Office of the President

Conditions for success

  • A symbolically resonant historical anchor (400th anniversary) to mobilise global diaspora attention
  • Combination of cultural programming (festivals, heritage tours) with concrete policy instruments (citizenship track, investment summits)
  • Continuation as a decade-long strategy ('Beyond the Return', 2020-2030) rather than a one-off campaign

Common failure modes

  • Harvard Kennedy School research documents rising local prices and housing costs targeting returnees/diaspora buyers, foreign-investment incentives linked to crowding out local small businesses, and continued government focus on the diaspora even as poverty (23.4%) and youth unemployment (13.7%) remained high domestically (2018 figures)
  • Diaspora advocates criticised short DNA-verification windows in the citizenship pathway, prompting Ghana to pause and revise parts of the process amid oversight concerns

Where it fits

Governance type
multi-agency national government campaign
Scale
national
Income level
lower-middle-income (Ghana)

Commonly funded by

National / regional programmes

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Data sources

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Attachments

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