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Good practice Imported

Cybersoda: Awareness campaign on ICT oriented towards a young public

Belgium · Brussels · National · See the Belgium profile

Framework: CYBERSODA raises awareness among young people (especially girls) about IT, about the jobs that are available in this sector. Cybersoda is a fun programme that allows girls to explore the different aspects of IT, from discovering and using the Internet to programming, g

1,000 people
People reached (since 2001)
50,000–100,000 EUR
Programme cost (per programme cycle)

Details

Maturity
Discontinued
Promoter
Interface3 — website
Type
Service
Status
Ended
Target groups
Marginalised young people and children, Unemployed and those facing social problems
People reached
1000
People targeted
1000
Period
2001-01-01
Region (NUTS)
BE10
Keywords
Girls, raise IT awareness with yountg girls, internet, programming

Context

In Belgium, women remain underrepresented in ICT: barriers included a lack of existing tools for organising training workshops, the cost of software licences for schools and associations, and limited ICT training among school staff. Cybersoda sought to show adolescent girls that mastering a computer is not inaccessible or mysterious.

Objectives

The programme aimed to train trainers who could advocate the project's benefits within their network, demonstrate that computer literacy is accessible, and provide teachers with ideas and examples of what can be done with a computer — with an intended impact of more girls understanding and using computers, and more girls in IT jobs.

Activities

Cybersoda is delivered via a Live CD GNU/Linux tool that lets girls explore the internet, programming, graphic design, websites and hardware, avoiding the licensing costs that were identified as a barrier. The programme trains teachers and trainers to run these workshops, supported by the ADA Project 'Women & IT', the Fondation Roi Baudouin and the Wallonia-Brussels Federation.

Results

The programme reached 1,000 people through 30 operational staff, with a reported cost of EUR 50,000 to 100,000.

Conclusions

Evaluation relied on qualitative methods: testimonies about the workshops and their outputs (websites, images, small programming games). Key learning points cited were more girls in IT jobs and a reusable methodology for teachers and trainers, but no independent or quantitative study is documented.

Implementation

Indicative cost
Medium (€50k–€500k) — Total programme cost reported at EUR 50,000–100,000, funded via the ADA Project 'Women & IT', the Fondation Roi Baudouin and the Wallonia-Brussels Federation.
Time to results
Medium (1–3 years) — Running since 2001, delivered as recurring short workshops.
Staffing & skills
30 operational staff / trainers, ADA Project 'Women & IT', Fondation Roi Baudouin and Wallonia-Brussels Federation as funding partners

Conditions for success

  • a low/no-cost tool (Live CD GNU/Linux) to avoid school licensing costs
  • trained trainers able to replicate workshops across the network

Common failure modes

  • licence costs for schools and associations were cited as a pre-existing barrier the tool had to work around
  • limited baseline ICT training among school staff was a constraining context factor

Where it fits

Governance type
NGO-led (Interface3/ADA Project) with foundation and regional government funding
Scale
national
Income level
high-income

Commonly funded by

National / regional programmes CERV — Citizens, Equality, Rights and Values

Indicative funding routes for practices of this type — always check each programme's current calls and eligibility rules.

Do you run this practice? Claim it — verified implementers get a public contact pathway and can propose corrections.

Data sources

Where this practice's information was retrieved from, and when.

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