Seniors Go Digital
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North Macedonia · Skopje · See the North Macedonia profile
Since 2022, North Macedonia's Institute of Communication Studies has partnered with the Pensioners' Union, funded by the British Embassy, to train 500+ retirees to spot disinformation. Trained pensioners scored 6-12% higher on identification tests than untrained peers.
North Macedonia's Institute of Communication Studies (ICS) runs 'Use Facts', a 2022-2025 project funded by the British Embassy Skopje, pairing investigative journalism and public-awareness campaigns with media-literacy training for citizens, journalists and civil-society groups.
Improve pensioners' ability to recognise manipulated or misleading content, given older adults are among the groups most vulnerable to disinformation.
Structured media-literacy training for pensioners delivered through a strategic partnership with the Macedonian Pensioners' Union, including gender-focused disinformation training for female pensioners.
Over 500 retirees trained. ICS's internal evaluation found trained pensioners identified disinformation 6-12% more accurately than untrained peers, and female pensioners who completed gender-focused training showed roughly double the gains in applying advanced verification techniques.
These figures come from ICS's own internal evaluation as reported by a third-party media-literacy network rather than an independently audited external study; funding is a single three-year grant (2022-2025) with no confirmed continuation identified.
Implementation detail (cost, timeline, staffing, conditions for success) is not yet available for this practice.
Where this practice's information was retrieved from, and when.
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